Established in 2014, the mission of Welch’s Global Ingredients Group (GIG) is to bring the great taste and quality that Welch’s grapes and grape-based products bring by introducing them to new markets and categories. Through decades of grape expertise, Welch’s GIG delivers solutions to manufacturers of food and beverage products who create delicious and nutritious products consumers love.

We helped the division redesign brand elements and tell the group’s story in a more engaging way. Through tradeshow assets and sales sheets, we’re helping arm the sales team with the tools they need to reach food and beverage industry leaders and continue to bring Welch’s grapes, juices, and concentrates to new products and homes worldwide.