Loup Creative

  • Brand Development

  • Brand Name Creation

  • Brand Mark Development

  • Go-To Market Ideation

Synopsis

Loup is an intelligent marketing platform that lets smart marketers turn their web properties into personal shopping experiences using interactive video. It can recreate the intimacy of in-store shopping by easily adding Streaming Live Shows, Personal Shopping Experiences, and Shoppable Interactive Videos right to marketers' current online presence.

We wanted the Loup name and brand identity to be inclusive, welcoming, and positive, like a fun rep at your favorite store. The one who tells you how great you look and means it. This brand is all about connection. It connects shoppers to the perfect product, connects marketers to more accurate insights about their customers, and strengthens the connection between brands and their followers. It's why we created their campaign signoff: "Connect with your customers. Increase sales. Repeat. Get in the Loup."